Image metadata details  will now appear on Google Images

For those of us out there trying our best to trace ownership of that image which some smart person that we are working with has found on Google but doesn’t have a clue about it’s ownership!  Google alongside of CEPIC/IPTC have worked on providing more details. I am proud to say as Chair of the PRA that I was at the CEPIC seminar last June, 2018  in Berlin when this very problem was addressed with the Google reps and digital nomad site. Well done Sylvie Fodor and Cepic for their tenacity in getting this issue identified and dealt with ... read more here

Update to the above post:

Licensable Images Badge

While the debatable presence of images on the Internet goes back to more than ten years ago, since 2013, CEPIC, the center of the picture industry, has been pushing directly at the European Union level the idea that the Internet can’t be a jungle where images are treated like a free commodity. It is exciting to see how Google has been progressing on improving the importance of pictures on the Internet.

Since June 2018, CEPIC and all it´s Associations members have been actively collaborating closely with Google, and later with the IPTC organization, and very recently with the DMLA, the equivalent of the CEPIC organization in the US, finding ways to raise people’s awareness of the licensing requirements for images found via Google Image Search. We must applaud Google Images for the sincere interest and forward-thinking approach to responding to our effort to raise the intrinsic value of images within the Internet network.

We are happy to share now that Google Images is releasing a metadata framework through Schema.org for licensable images. Google will also be supporting the IPTC metadata standard. Content creators and distributors will be able to include the licensing information for pictures on their site, and it will be reflected on Google Images.

The CEPIC organization appreciates very much the effort Google Images has shown with our organization and all its members, together with IPTC and DMLA to resolve this crucial issue for our industry, informing consumers about the importance and value of creative photography. We look forward to future collaboration with Google to maintain the value of creativity, reducing the confusion that says that everything found on the Internet is for free while encouraging the authors’ efforts to produce the best possible images.

Google images, CEPIC, IPTC, DMLA, are excited to share that you can now start implementing new metadata filters through either Schema.org or IPTC metadata properties showing that your images must be licensed before used. To get started and to troubleshoot issues, you need to visit the Google developer help page.

How will this metadata be used on Google Images?  In the coming months, Google Images will explore using this metadata in two ways.

Read more here

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